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Finally, IHG Gets Cool: What You Need to Know About the New ‘Noted Collection’
IHG just launched its 21st brand. It’s called the Noted Collection. The move was official as of February 17, 2026. If you’re tired of the “beige box” hotel experience, this is for you. It’s IHG’s latest play into the “soft luxury” space. Think independent hotels that want to keep their […]
